Testimonials are essential for many different types of businesses, whether you’re selling a product or a service. Featuring customer reviews prominently on your site will help new visitors to build trust in your brand through the power of social proof, and can increase conversion rates by some impressive amounts. This is demonstrated in several real-world case studies: Adding reviews to…. Continue Reading
11 Best Portfolio WordPress Themes for Artists and Photographers
WordPress is a great portfolio solution for artists, illustrators, photographers, designers and other creative professionals who wish to present their work online in a way that looks great, with minimal effort required. If you’re looking for a WordPress portfolio theme, the designs that work best are simple, minimalist styles that don’t compete with your work. The last thing you want…. Continue Reading
Everything You Need to Know About WordPress Child Themes
A child theme is a set of styling rules and/or functions that are used to add functionality or change the look of an existing WordPress theme. Child themes can be modified without altering the original code of your theme, allowing you to make changes as small as changing a couple of colors, or as extensive as completely changing the look…. Continue Reading
How to Move or Backup Your Website with the WordPress Duplicator Plugin
I’ve already mentioned how handy the Duplicator plugin is for backing up your WordPress sites, but where it really excels is when it comes to moving your sites to a new server. When I used to develop sites for clients, I would build them either locally on my own computer or online on my own webspace. The most difficult part…. Continue Reading
An Introduction to Custom Post Types in WordPress
If you’ve just started tinkering under the hood of WordPress, you’ve probably come across custom post types or you may have noticed that many themes come with their own custom post types. If you’re wondering what exactly a custom post type is and what is it for, you’re not alone! In fact, the phrase “custom post types” is a bit…. Continue Reading
7 Really Annoying Things About WordPress (and How to Fix Them)
If you’re reading this blog, you’re probably a fan of WordPress. And yes, I love WordPress too, but nothing is perfect. Wearing my different hats of web designer, web developer, writer, researcher and blogger, there are plenty of things that annoy me on a regular basis about WordPress. Luckily, WordPress is updated frequently and it gets better with every update….. Continue Reading
How to Reduce the Bounce Rate of Your WordPress Website
Your bounce rate is a measure of how quickly people are visiting your site and then clicking away straight away again. While this isn’t always a bad thing (if your main goal is to get visitors to click an advertising banner, you’d hope for a high bounce rate, likewise if your website consists of only one page, you’re always going…. Continue Reading
A Step-by-Step Guide to Launching Your Redesign in WordPress
As design trends come and go so fast, it’s easy for your website to start looking dated if you don’t update the design every couple of years or so. WordPress has made it easy to switch to a new theme without affecting the content of your site – you don’t have to spend days doing an elaborate switchover anymore. However…. Continue Reading
