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Ten WooCommerce Extensions That Will Help You Build a Better Store

Admittedly, it’s pretty tough to come up with a list of 10 “must have” WooCommerce extensions. But not for a lack of potential candidates. The challenge is more about the fact that the WooCommerce ecosystem has become so large.

When WooCommerce was launched back in September 2011, the team at what was then WooThemes had no knowledge of the impending massive growth of the eCommerce industry. The initial release of their free plugin called WooCommerce arrived with just 6 commercial themes and 9 extensions.

Since then, according to Builtwith, WooCommerce has grown to the point where it powers 39% of the Ecommerce stores on the internet. In addition, they offer hundreds of extensions that add just about any type of functionality you can imagine. If you wondering about themes, your options are close to unlimited. The icing on the cake arrived in mid-2015 when WooThemes joined Automattic.

Keeping the above in mind, it’s easy to see how picking just 10 plugins can quickly become an exercise in futility. Taking this challenge head-on, we came up with what we think are 10 WooCommerce extensions (or plugins) that add important functionality — making your eCommerce empire easier to run and more profitable while improving your customer’s experience.

Top WooCommerce Plugins for 2017

Let’s jump right into the list!

01. WooCommerce Zapier

Pricing: Single-Site $59 / 5-Sites $108 / 25 Sites $158

No matter how you slice it, running an eCommerce store amounts to a whole lot of work. That means the more you can automate, the better off you’ll be. The WooCommece Zapier extension which was developed by OM4 out of Australia, allows you to integrate your store with services you’re already using. Ultimately results in less work for you and your team and a more efficient business. Some key features include:

02. WooCommerce Product Bundles

Pricing: Single-Site $49 / 5-Sites $79 / 25 Sites $149

If you’ve ever spent any time shopping online you’ve probably experienced product bundling in one form or another. Product bundling is a simple way to upsell customers by offering them products or services that complement each other. It also a great way to group together individual but integrated products, creating a kit. This is often done at a discount to individual purchases. The Product Bundles extension simplifies the process of bundling by allowing you to:

03. WooCommerce Wishlists

Pricing: Single-Site $79 / 5-Sites $99 / 25 Sites $199

Shopping is a visual experience — I see, I want, I buy.

The thing is, your visitors don’t always have the necessary funds to make their desired purchase right now. That’s where the WooCommerce Wishlists plugin comes in – allowing you visitors to create their own customized list of items that they would like to purchase in the future. It a great way to keep customers engaged and coming back for more. Here are a few ways that this plugin can help you boost sales while improving your customer’s shopping experience:

04. Xero

Pricing: Single-Site $79 / 5-Sites $99 / 25 Sites $199

Developed by the team at Woo, the Xero extension allows you to easily integrate your WooCommerce store with the amazingly powerful accounting solution, Xero. Accounting often ranks among the least favorite administrative tasks and this plugin does a great job of eliminating much of that associated burden. If you’re in search of a great accounting solution and haven’t looked more closely at Xero, you should.

Here are just a few of the important features this extension offers:

05. PDF Invoices

Pricing: Single-Site $79 / 5-Sites $99 / 25 Sites $199

The automatic creation of invoices is an important step in reducing your workload. The last think you want to spend your time on is creating individual invoices every time a customer places an order. Nor do you want to be on the hook for looking up and supplying past invoices every time a customer needs a copy. Here how the PDF Invoices Extension can help you:

06. EU VAT Number

Pricing: Single-Site $79 / 5-Sites $99 / 25 Sites $199

This is the second plugin in our list that has been developed by WooThemes. It’s also an essential plugin if your Ecommerce store serves customers in the EU. The last thing you want to be dealing with is tax headaches in another jurisdiction. If you want to learn more about how the regulations affect your business, this website is a great resource.

There is not much that’s exciting about this plugin other than it helps to keep your Ecommerce store tax compliant (which is critical):

07. Social Login

Pricing: Single-Site $79 / 5-Sites $129 / 25 Sites $179

When designing your WooCommerce based store, it’s important to make the shopping experience as frictionless as possible. Every barrier or step that you can eliminate stand to benefit your overall conversion rate. One known area of friction is the registration process. Your customers have to stop what they are doing (shopping) to login and register for an account.

The Social Login Extension helps to eliminate part of this process. Making it easy for customers to login to your store using the credentials from one of their existing social accounts. This means one less step for your customers to complete and one less username and password to remember. Here are a few additional features of note:

08. WC Subscriptions

Pricing: Single-Site $199 / 5-Sites $249 / 25 Sites $399

WooCommerce subscriptions is one of the most useful and powerful extensions on our list. You don’t have to be in business for very long to discover the true value of existing customers. Most of the time, earning a customer’s trust and initial sale is the most challenging part of growing your business. Once a customer has purchased from your store, assuming you work hard to keep them happy, there is a good chance they will buy from you again.

WooCommerce Subscription allows you to automate the process of creating repeat customers by offering recurring subscriptions. Successful subscription based Ecommerce stores have been built around almost every product or service imaginable from socks, to beer to bookkeeping.

Here are a few ways that this plugin can help you master the subscription-based business model:

09. Stripe

Pricing: FREE

Stripe has quickly become a popular payment processing option for many online business owners who want to accept credit cards. Account setup is quick and easy and the user interface is great for customers and business owners alike.

A few important features of this plugin are:

10. Abandoned Cart Pro

Pricing: Single-Site $199 / 5-Sites $199 / 25 Sites $249

Abandoned Cart Pro from Tyche Softwares is a well-established plugin. As any eCommerce store owner knows, abandoned carts are a serious problem. Abandonment rates that run between 70% and 85% are not uncommon. Customers abandon carts for a wide variety of reasons, most of which are beyond your control. The one thing you can control, however, is how you interact with them after their cart has been abandoned.

Abandoned Cart Pro is an easy to use plugin that helps you deal directly with the challenge of cart abandonment by automatically reaching out to potential customers who might otherwise be lost. Here are some of the features:

11. WooCommerce Product Table

Pricing: Single-Site $75 / 5-Sites $135 / 25 Sites $275

A common problem most customers face when exploring big wholesale stores and large product catalogs is not having an effective search system or an easy way to sort products to their preference.

WooCommerce Product Table is a powerful plugin that will help solve that problem by creating products lists with a search system and sortable tables which allows customers to easily browse products based on category, color, and more to easily add more items into their shopping cart.

Selecting The Best WooCommerce Extensions for Your Store

With hundreds of potential extensions to choose from, picking the best options for your store is no easy task. You can quickly get caught up in trying to add as many cool features and options as possible — sometimes making things more complicated for both you and your customers.

It’s always a good idea to spend time thinking about which features or extensions are mission critical to your eCommerce store. Specifically, which extensions are going to have the greatest impact on your business in one of these areas:

If you make your decisions based upon the ability to improve one of the above criteria, you’ll be building a more successful business.

We hope you found the right WooCommerce plugin / extension for your site. You may also want to see our roundup of best WooCommerce themes for 2017.

If you have a favorite WooCommerce extension that you rely on for your business, please share in the comments below.